Here is an interview I carried out with a 19 year old female. In my opinion, interviews are more personal and the interviewee is more prone to speaking their opinion as done in this video as I think a focus group might affect the views or opinions of the other people present. I think she was a good person to interview as she fits into my target audience well. The three main questions I asked were: which magazine appeals to you the most and why, what features are appealing/less appealing to you and why and what conventions can you notice. The overall opinion I collated was that Pop magazines are eye-catching and stand out the most when compared to other magazines of different genres which in this case were Hip-Hop and Rock. She also mentioned that Hip-Hop magazines are not her preferred genre because the female models have to be sexualised or objectified to be noticed and the Rock magazine wasn't too intriguing. She said that the colour scheme of the Pop magazine was the best as well as the layout because the colours used were vibrant and the spacing was used quite effectively. She noticed that the main conventions were that the masthead was very bold and bright and that the all artists portrayed on the front cover were the main focus or centre of attention. This has helped me with my research as I found out that Pop magazines were more popular compared to other magazines.
Here is the model's consent form.
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